FetchSense Ltd · Last updated 19 August 2026
FetchSense Ltd is the data controller — we decide why your information is used and how.
Data protection officer: we do not have one, and we are not required to have one — the conditions in UK GDPR Article 37 are not met. We have not invented one. Anything to do with your information goes to the address above.
Everything we do with personal information is in this table. There is nothing else.
| What we do | What information | Why | Lawful basis | Required? |
|---|---|---|---|---|
| Send you waiting-list updates | Your email address — the only field our waiting-list form collects | So we can email you about what we built, what broke and what we learnt | Consent — UK GDPR Article 6(1)(a), and regulation 22 of PECR for the email itself | No. Entirely voluntary. The only consequence is that we cannot email you |
| Keep a record that you consented | Your email address and the date you subscribed. We do not currently capture the wording you were shown, a timestamp of our own or a form version — this is a gap we are closing | Because consent we cannot evidence is consent we do not have | Accountability — Articles 5(2) and 7(1) | Yes, if you join. It is the record of your own consent |
| Reply when you email us | Your email address, your name if you give it, and what you write | So we can answer you | Legitimate interests — Article 6(1)(f) | No. If you do not email us, this never happens |
| Keep the website running and secure | What our host records automatically — typically IP address, browser, pages visited, time | So the site works, and so we can see if it is being attacked | Legitimate interests — Article 6(1)(f) | No. It happens automatically on any website |
We do not sell your details, we do not share them for anyone else's marketing, and we do not pass them to data brokers. The complete list:
| Who | What they do | What they see |
|---|---|---|
| Mailchimp — The Rocket Science Group LLC, trading as Mailchimp, an Intuit company, in the United States | Stores the waiting list and sends the emails, on our instructions, as our processor | Your email address, the date you subscribed, and whether you opened or clicked an email |
| GoDaddy — our website host | Runs the website | Whatever it logs automatically, as described above |
| Google (fonts) and jQuery (a code library), both in the United States | Supply the typeface and a small piece of code the page uses | Your IP address and browser, because your browser fetches those files directly from them |
| Anyone we are legally required to tell | Only if the law requires it — for example a court order | Only what the law requires |
That is the whole list. If it ever gets longer, this notice changes first and the date at the top changes with it.
Mailchimp records whether you opened an email and whether you clicked a link in it. That is monitoring of a named individual and we are not going to bury it. We use it only to see whether what we write is worth reading. It is not used to make any decision about you — we do not profile you and nothing about you is decided by a machine, so UK GDPR Article 22 is not engaged.
Mailchimp is in the United States, so your name and email address go there. UK law calls that a restricted transfer and it needs a specific legal mechanism. Ours is the UK Addendum to the EU Standard Contractual Clauses, which forms part of our contract with Mailchimp. You can ask us for a copy at info@fetchsense.co.uk.
| What | How long |
|---|---|
| Your name and email on the waiting list | For as long as your consent stands. If you unsubscribe or withdraw, we delete you within 30 days |
| Your name and email if you have not confirmed | 30 days, then deleted. If you never click the confirmation link we never email you again |
| If you never open or click anything for 24 months | We delete you, or write once to ask if you still want to hear from us and delete you if you do not reply |
| The record that you consented | While we rely on it, and 12 months after you leave, because it is the evidence of your own consent |
| Emails you send us | 24 months, unless there is a reason to keep them longer |
| Website host logs | Our host's standard retention period |
You have all of these. They are free, and using one is not a nuisance to us.
| Right | What it means |
|---|---|
| Access | Ask what we hold about you and get a copy. We reply within one month |
| Rectification | Have anything wrong corrected |
| Erasure | Ask us to delete you. On the waiting list you can simply unsubscribe and we delete you within 30 days |
| Restriction | Ask us to stop using it while something is sorted out |
| Objection | Object where we rely on legitimate interests. You can object to direct marketing at any time and we must stop, no reasons needed |
| Portability | Get a copy in a machine-readable format, or ask us to send it to someone else |
| Withdraw consent | At any time, using the unsubscribe link in every email or by emailing us. It is exactly as easy to withdraw as it was to give |
To use any of them, email info@fetchsense.co.uk.
You can complain to the Information Commissioner's Office. You have the right to complain to the ICO, the UK's data protection regulator, about how we have handled your information. You do not have to come to us first, though we would rather you did so we can fix it.
Information Commissioner's Office · Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF · ico.org.uk · 0303 123 1113
And we have our own complaints procedure, as the Data (Use and Access) Act 2025 requires. Ours is short because we are small:
No. Giving us your name and email address is entirely voluntary. It is not required by law and not required by any contract. The only consequence of not giving it is that we cannot email you. You can read every page on this site without giving us anything.
We do not use analytics, advertising or tracking cookies of our own, and there is nothing on this site that follows you around the internet. Our website host may set a small number of cookies of its own to run and secure the platform. We are checking exactly what those are and this section will say so precisely once we have. If we ever set anything non-essential ourselves, we will ask you first, properly, and refusing will be exactly as easy as agreeing.
If we change what we do, we change this notice first and change the date at the top. If the change is significant and you are on the waiting list, we will tell you by email.